Born x Raised

Born x Raised is a Los Angeles-based streetwear brand founded by Spanto (Chris Printup) and 2Tone in 2013. Known for its deep connection to LA’s culture and its raw, unapologetic approach to streetwear, the brand has carved out a unique space in the fashion world. With a focus on authenticity, heritage, and community, Born x Raised reflects the spirit of LA’s neighborhoods and the struggles and resilience of those who live there.

Rooted in LA Culture

Born x Raised’s identity is inseparable from Los Angeles. The brand draws heavily from the city’s history, especially its marginalized communities that have been displaced and affected by gentrification. Spanto, one of the founders, grew up in Venice, and much of the brand’s ethos revolves around preserving the culture and legacy of the city’s original residents. This connection to LA’s past and present gives Born x Raised its gritty, authentic voice.

Through bold graphics, typography, and slogans, the brand showcases elements of LA's diverse subcultures, from skateboarding and hip-hop to Chicano heritage. Born x Raised Hoodie is not just a brand, but a homage to the city that shaped it.

Commitment to Authenticity

One of the core values of Born x Raised Sweatpants is authenticity. The brand avoids trends and fast fashion, instead focusing on storytelling through its designs. Each collection reflects the founders’ experiences, the struggles of their community, and their love for the city of Los Angeles.

The designs often feature personal and cultural symbols, blending streetwear with messages that resonate deeply with LA locals. This has allowed Born x Raised to stand out as a brand that’s not only about fashion but also about preserving culture and challenging the status quo.

Community Engagement and Social Impact

Born x Raised Sweatpants doesn’t just take inspiration from the community—it gives back. The brand is known for its involvement in social causes and community initiatives. It has partnered with local organizations and hosted events aimed at supporting marginalized groups, providing a platform for voices often unheard in mainstream fashion.

These efforts go beyond fashion, embodying the brand’s commitment to supporting the neighborhoods and people who helped shape its identity. Born x Raised actively participates in charity events, local collaborations, and projects that uplift the community.

Iconic Collaborations

The brand’s dedication to quality and community has attracted attention from major players in fashion and entertainment. Born x Raised has collaborated with renowned brands such as Nike and Converse, as well as local artists and musicians, staying true to its roots while expanding its influence. These collaborations reflect the brand’s ability to merge its cultural values with mainstream appeal, without compromising its core identity.

Conclusion

Born x Raised is a brand that stands as a tribute to Los Angeles, its history, and its people. Through its authentic designs, commitment to social causes, and connection to the community, the brand has built a legacy that goes beyond streetwear. Born x Raised is not just a clothing line—it’s a cultural movement, deeply embedded in the fabric of LA.