The leaves of the Stevia rebaudiana plant are used to make stevia sweetener. This natural sweetener is a popular substitute for sugar and artificial sweeteners since it is significantly sweeter than sugar and contains almost no calories. South America has been using stevia for centuries, and it is currently widely accessible worldwide in a variety of forms, including as pills, powder, and liquid drops. Because it has less calories and a low glycemic index than sugar, it is frequently promoted as a healthy substitute for sugar in baking, cooking, and beverages.
According to SPER market research, ‘Middle East and Africa Stevia Market Size- By Extract, By Application- Regional Outlook, Competitive Strategies and Segment Forecast to 2032’ state that the Middle East and Africa Stevia Market is predicted to reach USD 0.05 billion by 2032 with a CAGR of 10.56%.
There are multiple driving factors the growth of the market. Stevia has seen tremendous growth in the Middle East and Africa in recent years, and this market is predicted to increase at a CAGR of 10.56%. The growth of this industry can be attributed to a number of important causes. The need for natural and low-calorie sweeteners is rising, as is consumer awareness of stevia's health benefits. Packaged food and beverage demand is also rising, as are government initiatives encouraging healthy living and the availability and accessibility of stevia products.
The market participants in this industry are up against a number of obstacles. Regulatory concerns, taste preferences, restricted availability of stevia products, poor knowledge and comprehension of stevia, and the availability of less expensive artificial sweeteners are some of the primary challenges that companies in this industry must deal with. Cost-conscious consumers may find artificial sweeteners such as saccharin and aspartame more enticing than stevia since they are more readily available and frequently less expensive. Although stevia products are getting easier to get, consumers still may not have as many options as they would with conventional sweeteners.
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Impact of COVID-19 on Middle East and Africa Stevia Market
The stevia market in the Middle East and Africa was affected by the COVID-19 pandemic in many ways. Sales of dietary supplements and packaged foods and beverages using stevia as an ingredient were boosted by the growing consumer desire for natural and healthful items. However, logistical issues and supply chain disruptions affected distribution and availability, which resulted in price changes and made it harder to satisfy customer demand. The demand for the stevia products used in these places decreased as a result of the closure of cafés and restaurants during lockdowns. Consumer health consciousness is predicted to fuel further growth in the stevia product market as the region recovers from the pandemic.
Middle East and Africa Stevia Market Key Players:
Furthermore, The market for stevia in the Middle East and Africa is dynamic and multifaceted, reflecting the region's distinct economic and cultural characteristics as well as the growing consumer desire for healthy sweetening options. There is growing interest in natural sugar alternatives like stevia in the Middle East, where lifestyle-related disorders like diabetes and obesity are on the rise. Additionally, some of the market key players are Cargill, Incorporated, Tate & Lyle PLC, Ingredion Incorporated, Archer Daniels Midland Company, Others.
Middle East and Africa Stevia Market Segmentation:
The SPER Market Research report seeks to give market dynamics, demand, and supply forecast for the years up to 2033. This report contains statistics on product type segment growth estimates and forecasts.
By Extract: Based on the Extract, Middle East and Africa Stevia Market is segmented as; Leaf, Powder, Liquid.
By Application: Based on the Application, Middle East and Africa Stevia Market is segmented as; Food and Beverages, Oral Care, Pharmaceuticals, Tabletop Sweetner, Others.
By Region: Middle East and Africa Stevia Market is segmented into regions: Middle East and Africa, Saudi Arabia, United Arab Emirates, Iran, Turkey, Nigeria, South Africa, Others.
This study also encompasses various drivers and restraining factors of this market for the forecast period. Various growth opportunities are also discussed in the report.
For More Information, refer to below link:-
Middle East and Africa Stevia Market Future Outlook
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