How To Get More Instagram Followers in 2023: The Ultimate Guide

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You're not the only one! With over 1.4 billion people using the app, growing your Instagram followers base can be challenging and it can sometimes seem impossible to get noticed on the platform. However, if you follow Instagram's best practices and use special tools, you can get more Instagram followers in no time. In this article, you will find more than 6 ways to learn how to get more real Instagram followers. Hello? Let's go to the list.

Best ways to get more Instagram followers

1. Collaborate with brand ambassadors

Don't want to pay large sums to an influential celebrity to promote your brand? Work with brand ambassadors who have several hundred to several thousand followers. Ambassadors are people who genuinely support your brand, believe in it, and tell their friends about it. Luxury shoe retailer Sarah Flint found success with a brand ambassador program with more than 500 female followers.

Each ambassador has their own discount code that gives them a free pair of Sarah Flint shoes when five new customers use them. Are you looking for a way to find brand ambassadors among an established and engaged audience? Use Shopify Collabs to connect with your customers and manage your influencer marketing campaigns in one place.

2. Use the right hashtags 

Hashtags are the most important part of the Instagram Post. By adding these keywords, you can categorize your platform posts by topic. It is all the more important to find hashtags that resonate with you and your photos or videos. Don't be afraid to take inspiration from your competitors, especially if they've been on Instagram much longer than you. But you also need to do research. Instagram is great for showing daily updated usage data for the most popular hashtags. The most popular hashtags are: 

#Love 

#instagramgood 

#tbt (back to Thursday) 

#followme

Remember that the most famous hashtags also have the most competitors. So the best balance is a good mix of trending and trending hashtags and your own creative ideas. When you can select up to 30 different tags per post, it's not restricted to use that many. For most images and videos, you only need to add 5-10 terms to increase your reach without disturbing users.

3. Optimize your bio and profile 

When a new user clicks on your profile, the first thing they see is your Instagram bio. What you write in your bio and how it grabs your attention can mean the difference between clicking the follow button and moving on. The limited space you have in your bio should be used to tell users who you are and what your brand is about.

You can also spice up your biography by adding branded emojis. While there is room for a link in the bio section, try to keep it as clean and organized as possible so that users can easily click the link and aren't distracted by long, confusing URLs. 

4. Get followers through your loyalty program

Retailers are increasingly introducing loyalty programs, constantly encouraging consumers to shop from one brand over another. One of the ways brands use loyalty programs is by rewarding their Instagram followers. When luxury retailer Rebecca Minkoff launched RM Rewards, it offered shoppers the opportunity to earn points by following the brand's Instagram account. Brands like Blume also reward Instagram followers. Program members can earn Flower Bucks by becoming friends on Instagram, not Facebook or Twitter. 

5. Experiment with posting times

When it comes to posting on Instagram, timing is important. However, it can be challenging to find the right time to post. There are countless "studies" on the internet that claim to have an answer to when is the best time to post, but the truth is that the right time is very different for everyone. It all depends on where your followers are and when they are most active.

However, by experimenting and analyzing your Instagram data, you can determine the optimal posting times for your account. Tools like Pallyy let you track post-event results and run tests to decide when it's best to post stories, etc. 

6. Sell via your personal Instagram account 

Another popular way to increase your Instagram followers is to create a personal account - just become an influencer. Using both a business account and a personal account can increase brand awareness, follower count, and sales. In addition to her brand profile on Instagram, the company founder also drives engagement and awareness through her personal Instagram page, which has more than 1 million followers.

Anine invites her followers to her design studio, guides them through the design process, and even receives feedback from her followers during the creative process. Anine also talks about her personal life and milestones, giving fans a behind-the-scenes look at their favorite designer's life. 

How to get Instagram followers: A Summary 

The following Instagram tips will increase your chances of boosting your business profile on the platform. Don't panic if your follower count grows very slowly at first - it's rare for serious and long-term projects to see a large and sudden increase in follower count. Always observe the following basic rules: ·

  • Specialize in a particular subject 
  • Create interesting, high-quality content 
  • Only post if you have something important to post 
  • Post only when your followers are actually online 
  • Reach out to your followers with questions and calls to action 
  • Connect with other popular Instagrammers and influencers 
  • Link your Instagram account to other social media accounts operated by your company

 

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