Are you planning to develop your website? Or to increase the positioning of your existing website? Selecting the right web agency takes work. An agency is either general or specialized. All agencies for Web Design in Ealing have their own technical preferences and methods. Integrate all skills internally, or, on the contrary, use subcontractors.

Define your company’s needs

Before starting the process of selecting your web agency, it is essential to specify your needs. All this information will be in the form of documents called specifications. The latter will provide web agencies with all the information on the identity of your company and practical information linked to the project: objectives, marketing, budget, planning, etc.

What should I choose between a specialized or general web agency?

There are two types of agencies specializing in web communication: generalist and specialized. These two types of agencies have their advantages and disadvantages. Depending on your project, you will move towards one or the other. 

Let's see together how to know which type of web communication agent suits you best:

Generalist web agency

The Web Design Ealing agency brings together all the different needs expected when creating your website, from design to promotion, including design. They can help you from A to Z. No subcontractors and a single contact. Significant advantages, especially when we are talking about a significant internet project. These agencies generally offer tailor-made technical solutions and will very rarely use a CMS such as WordPress.

Specialized web agency

These agencies generally choose only to use specific solutions, which they will fully master. This offers a guarantee of expertise in a field. It all depends on the scale of your project.

Arrange a meeting

Any serious agency will request an interview with you, even by telephone. During the first meeting, you will have the opportunity to answer all the questions and highlight your specifications. This is an opportunity for you to assess the skills of the interlocutor. Do you have a meeting with a sales representative? Or with a real consultant seeking to understand your project in order to establish a relationship of trust with you?

An essential criterion for selecting a web agency, but one that is completely subjective, is whether you have confidence in the person in front of you. Keep in mind that a web agency is a company specializing in communication. The right feeling is, therefore, very important.

What is the agency’s website worth?

It is often said that a shoemaker has the worst shoes. In this area, it is simply inconceivable. Web development requires organizational and professional technical knowledge. This is why we advise you to choose an agency with a website that you like in terms of navigation, functionality, and visuals.

Do they have a blog?

Having a blog is already a good sign. Indeed, regular, clear, and precise articles are synonymous with expertise. The agency, therefore, knows its field well, which is a real advantage for your project.

Is the website responsive?

Remember to check if the agency's website adapts perfectly to different media: smartphones, tablets, and computers. In 2015, 45% of visits were made on mobile and tablets. Today, it’s over 70%. If the agency does not apply this essential rule to its website, what will happen to your project?

Conclusion

The web design in Ealing you are evaluating will certainly display its portfolio or references. If this is not the case, ask yourself some questions. So feel free to browse the section, consult the different sites, and see if the projects carried out are for major brands or not.

You can ask for customer contact details to contact them and get their feedback. Customer testimonials highlighted on the site can also guide you.

Define your company’s needs

Before starting the process of selecting your web agency, it is essential to specify your needs. All this information will be in the form of documents called specifications. The latter will provide web agencies with all the information on the identity of your company and practical information linked to the project: objectives, marketing, budget, planning, etc.

What should I choose between a specialized or general web agency?

There are two types of agencies specializing in web communication: generalist and specialized. These two types of agencies have their advantages and disadvantages. Depending on your project, you will move towards one or the other. 

Let's see together how to know which type of web communication agent suits you best:

Generalist web agency

The Web Design Ealing agency brings together all the different needs expected when creating your website, from design to promotion, including design. They can help you from A to Z. No subcontractors and a single contact. Significant advantages, especially when we are talking about a significant internet project. These agencies generally offer tailor-made technical solutions and will very rarely use a CMS such as WordPress.

Specialized web agency

These agencies generally choose only to use specific solutions, which they will fully master. This offers a guarantee of expertise in a field. It all depends on the scale of your project.

Arrange a meeting

Any serious agency will request an interview with you, even by telephone. During the first meeting, you will have the opportunity to answer all the questions and highlight your specifications. This is an opportunity for you to assess the skills of the interlocutor. Do you have a meeting with a sales representative? Or with a real consultant seeking to understand your project in order to establish a relationship of trust with you?

An essential criterion for selecting a web agency, but one that is completely subjective, is whether you have confidence in the person in front of you. Keep in mind that a web agency is a company specializing in communication. The right feeling is, therefore, very important.

What is the agency’s website worth?

It is often said that a shoemaker has the worst shoes. In this area, it is simply inconceivable. Web development requires organizational and professional technical knowledge. This is why we advise you to choose an agency with a website that you like in terms of navigation, functionality, and visuals.

Do they have a blog?

Having a blog is already a good sign. Indeed, regular, clear, and precise articles are synonymous with expertise. The agency, therefore, knows its field well, which is a real advantage for your project.

Is the website responsive?

Remember to check if the agency's website adapts perfectly to different media: smartphones, tablets, and computers. In 2015, 45% of visits were made on mobile and tablets. Today, it’s over 70%. If the agency does not apply this essential rule to its website, what will happen to your project?  

Conclusion

The Web Design in Ealing you are evaluating will certainly display its portfolio or references. If this is not the case, ask yourself some questions. So feel free to browse the section, consult the different sites, and see if the projects carried out are for major brands or not.

You can ask for customer contact details to contact them and get their feedback. Customer testimonials highlighted on the site can also guide you.