Augmented Reality In Healthcare Market Will Grow At Highest Pace Owing To Increasing Applications

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The augmented reality in healthcare market comprises technologies such as augmented reality and virtual reality that are used in various medical applications including medical training, surgery planning and post-operative follow-ups. AR solutions help doctors to get a better view of the internal organs by projecting digital images directly onto the patient's body. AR also helps in medical training by allowing users to practice and rehearse surgeries virtually. The availability of AR hardware such as glasses, head-mounted displays and smart phone-based solutions have further propelled the adoption of AR in healthcare.

The Global Augmented Reality in Healthcare Market is estimated to be valued at US$ 2.88 Mn in 2024 and is expected to exhibit a CAGR of 7.5% over the forecast period 2024 to 2031.

Key Takeaways

Key players operating in the augmented reality in healthcare are Microsoft Corp, Google, DAQRI, Augmedix, AccuVein Inc, Orca Health Inc, EchoPixel Inc, Atheer Inc and Mindmaze. Augmented reality is finding increasing usage in medical applications such as surgeries, post-operative care and medical training which is driving the demand of AR solutions in healthcare. Technological advancements in AR hardware such as lightweight and ergonomic head-mounted displays are further enhancing patient outcomes and support real-time collaboration between medical professionals.

Market Trends

One of the key trends in the augmented reality healthcare market is the increasing adoption of AR for medical training. Medical schools are increasingly using AR solutions to provide students hands-on experience of anatomy and surgeries. Second major trend is the integration of AR with IoT and wearable devices. AR solutions are being integrated with biometric sensors and virtual assistants to provide real-time surgical guidance and remote diagnostic capabilities.

Market Opportunities

Increase in medical tourism is one of the key opportunities for AR providers. Countries are promoting medical tourism by adopting advanced technologies like AR to provide quality healthcare services to foreign patients. Second major opportunity lies in increasing demand for AR based rehabilitation solutions. AR can help in post-surgical rehabilitation and physiotherapy by developing customized recovery programs.

Impact of COVID-19 on Augmented Reality in Healthcare market growth

The COVID-19 pandemic has significantly impacted the augmented reality in healthcare market. During the pandemic, demand for virtual and remote healthcare solutions increased significantly as patients avoided hospitals and clinics due to the risk of infection. AR tools help enable remote scanning, virtual appointments and training. Many healthcare organizations adopted AR tools to conduct training of staff on new equipment and procedures without having to physically gather. AR apps for telemedicine, remote surgery and rehabilitation gained widespread adoption. Companies focused on developing new AR solutions to aid in virus screening, vaccination programs, hospital communication tools and more. However, supply chain disruptions during the lockdowns also delayed some projects and new product launches in 2020. With vaccination programs underway post 2021, hospitals are resuming normal services but continue investing in digital and remote healthcare to prepare for any future crises. The long term outlook remains positive as AR tools are playing a vital role in making healthcare systems stronger, accessible and prepared for crises like pandemics.

Geographical regions with highest concentration of Augmented Reality in Healthcare market value

North America currently accounts for the largest share of the global augmented reality in healthcare market in terms of value. This is primarily due to presence of major tech companies and medical device manufacturers in countries like the US and Canada. Significant investments are being made in development of advanced AR solutions for training, therapies and remote surgeries. Europe is another major revenue generator, driven by supporting regulations and increasing investments by both private and public bodies in countries like Germany, UK and France to digitally transform their healthcare infrastructure. Asia Pacific is emerging as the fastest growing region with China and India leading adoption of AR tools. This is a result of rising medical expenditures, expanding healthcare industry and growing focus on new technologies in regional countries.

Fastest growing region for Augmented Reality in Healthcare market

Asia Pacific region is poised to witness in the Augmented Reality In Healthcare Market Growth during the forecast period. This is attributable to increasing patient pool, rising medical tourism, growing geriatric population, expanding healthcare industry and improving regulatory guidelines supporting new technology adoption in the region's major countries including China, India and Japan. Additionally, presence of numerous small and medium AR companies and ongoing government support through funding and initiatives to digitally advance regional healthcare systems will aid the market growth. Rapid economic development, increasing disposable incomes, expanding middle class and growing investments by tech giants are further fueling the adoption of augmented reality tools in Asia Pacific's healthcare sector.

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