On Cloud Shoes: Running on Innovation, Comfort & Swiss Style
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In recent years, Mexico has seen a rapid surge in the popularity of premium athletic footwear. Among the brands making a mark in the Mexican market, On Cloud stands out not just for its innovative design, but for its commitment to comfort, technology, and style. Known globally for its Swiss-engineered excellence, On Tenis Shoes are redefining the way Mexicans run, train, and live.

Whether you're a weekend jogger in Guadalajara, a marathon enthusiast in Mexico City, or simply someone who values comfort during daily commutes in Monterrey, On Cloud shoes offer a perfect blend of performance and lifestyle. But what exactly makes them so unique?

Let’s explore the world of On Cloud, why it’s booming in Mexico, and what makes it the go-to brand for athletic footwear in 2025.


1. The Origin of On Cloud: Swiss Precision Meets Athletic Innovation

Founded in Switzerland in 2010 by former professional athlete Olivier Bernhard and two of his friends, On was born from a vision to revolutionize running shoes. The founders wanted a shoe that offered the sensation of “running on clouds.” The result? A patented technology called CloudTec®, which has become the heart of every On Cloud shoe.

What began as an idea in Zurich has grown into a global brand, loved in over 60 countries. In Mexico, On Cloud has quickly caught on thanks to its high-quality materials, modern aesthetics, and the comfort it provides on all terrains—from city streets to hiking trails.


2. What Makes On Cloud Shoes Different?

CloudTec® Cushioning System

At the core of every On Tenis Shoe is the CloudTec® sole—a unique system of “cloud” pods that compress when your foot strikes the ground, providing soft landings, and then firm up for a powerful push-off. This dual-function design reduces impact on your joints while improving energy return.

Speedboard® Technology

Embedded within the midsole is the Speedboard®, a flexible plate that converts energy from landing into forward motion. This innovation supports a natural running gait and helps you move more efficiently—ideal for both beginners and experienced athletes.

Lightweight Yet Durable Materials

On Cloud shoes are known for their featherlight design. Despite their lightness, these shoes don’t sacrifice durability. Made with high-performance foams and engineered mesh, they are built to last, even in Mexico’s varied climates and urban environments.

Breathable Comfort for Warm Weather

Thanks to their ventilated uppers and moisture-wicking linings, On Tenis Shoes are perfect for Mexico’s hot and humid conditions. Whether you’re in Cancún or Hermosillo, your feet stay cool and dry even during intense activities.


3. Top On Cloud Models Available in Mexico

As of 2025, the following models are especially popular among Mexican consumers:

On Cloud X

A versatile shoe perfect for mixed workouts, cross-training, and light runs. It features a wide sole base for stability and a breathable upper for comfort. Great for gym-goers and urban athletes in cities like Mexico City or Monterrey.

On Cloud 5

This model is beloved for daily use. Ultra-light and stylish, it includes a quick-lacing system, zero-gravity foam, and a redesigned heel for extra support. It's often seen on both runners and casual wearers alike.

On Cloudrunner

Ideal for beginner to intermediate runners who need extra support. The Cloudrunner features a wider base and reinforced cushioning, making it great for long-distance running and hard city pavements.

On Cloud Monster

Designed for serious runners, the Cloud Monster is a maximalist shoe with oversized CloudTec® pods for extreme cushioning. It offers a plush ride over long distances, ideal for marathon training or long treks in the Sierra Madre.

The Roger Collection

Co-created with tennis legend Roger Federer, The Roger line includes models designed for tennis and lifestyle wear. It features a sleek design and enhanced agility for court performance—making it a top choice for tennis enthusiasts in Mexico.


4. Why On Cloud Is Gaining Popularity in Mexico

1. Performance Meets Style

Mexican consumers are looking for shoes that not only perform well but also look good. On Cloud delivers both. The minimalist Swiss design pairs perfectly with activewear, casual outfits, and even business-casual looks—especially in urban centers like Guadalajara and Puebla.

2. Premium Comfort for Busy Lifestyles

Whether commuting to work, walking around the city, or spending weekends outdoors, Mexicans need shoes that support long hours of movement. On Tenis Shoes offer the right balance of support, cushioning, and breathability for everyday use.

3. Eco-Friendly Focus

With rising environmental awareness in Mexico, many consumers are prioritizing sustainable products. On Cloud shoes use recycled materials in their construction and have launched initiatives to reduce carbon emissions and waste. Some models are even fully recyclable, aligning with the growing trend of eco-conscious fashion in the country.

4. Trusted by Athletes and Celebrities

The brand’s association with elite athletes and global figures like Roger Federer adds aspirational value. In Mexico, where sports like tennis and running are gaining popularity, the endorsement of a brand by such figures plays a big role in consumer decisions.


5. On Tenis Shoes for Every Activity in Mexico

Here’s how different Mexicans are using On Cloud shoes in their daily lives:

  • Running in Chapultepec Park, Mexico City: Runners appreciate the shock absorption and responsiveness of models like the Cloudflow and Cloudstratus.

  • Gym training in Monterrey: Gym-goers prefer the Cloud X for its stability during HIIT workouts and weight training.

  • Tennis in Guadalajara: Players trust The Roger Pro for agility and grip on hard courts.

  • Casual walks in Mérida: Many choose the Cloud 5 for its comfort and stylish design during warm-weather strolls.

  • Business casual in Tijuana: Young professionals are pairing On Cloud shoes with jeans and office wear for all-day comfort without sacrificing fashion.


6. Common Feedback from Mexican Users

While On Cloud shoes are generally well-reviewed in Mexico, customer feedback points out some key experiences:

Positive Comments

  • "Feels like walking on clouds."

  • "Perfect for city walking—my feet don’t hurt after hours of use."

  • "Stylish and lightweight. I get compliments all the time."

  • "Love that it uses recycled materials."

Areas to Watch

  • Some users report the soles wearing out faster than expected, especially if used on rough terrain.

  • A few have noted that sizing can run slightly small—trying them on in-store or checking sizing guides is recommended.

  • Some models squeak slightly after heavy use—something to keep in mind for indoor settings.


7. Where to Buy On Cloud Shoes in Mexico

On Cloud shoes are now widely available throughout Mexico:

  • Official online stores offer nationwide shipping and returns.

  • Major sports retailers and boutiques in cities like Mexico City, Monterrey, and Guadalajara carry popular models.

  • Department stores and shopping malls have begun featuring On Tenis Shoes in their athletic sections.

Be sure to buy from authorized sellers to guarantee authentic products and warranty coverage.


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