The Print Label Market is estimated to be valued at US$ 45.1 Bn in 2022 and is expected to exhibit a CAGR of 4.26% over the forecast period 2022 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Overview:
Print labels provide product identification and decoration. They are used in various end-use industries such as food & beverages, pharmaceuticals, personal care, and consumer durables among others. Print labels help increase brand recognition and provide important information to customers. They are available in different materials such as paper, plastics, and metal to suit various applications.

Market key trends:
New product launches with advanced features by key manufacturers is driving growth of the print label market. For instance, in 2021, Multi-Color Corporation launched Contra Vision Contrast, a new innovative label material offering enhanced print contrast. Also, Fort Dearborn introduced new low-odor and low-migration adhesives suitable for food and beverage applications. Growing demand from food & beverages industry for product branding and compliance labeling is also fueling Print Label Market expansion. Furthermore, increasing adoption of printed shrink sleeves and wraps for product differentiation is projected to open new avenues over the forecast period.


Porter's Analysis
Threat of new entrants: New entrants face high initial investment costs to establish manufacturing facilities and distribution networks. Bargaining power of buyers: Buyers have moderate to high bargaining power due to availability of multiple vendors. Bargaining power of suppliers: Suppliers have moderate bargaining power due to availability of substitute raw materials. Threat of new substitutes: Threat of substitution is moderate as print labels can be replace by digital printing but print labels still have an advantage of being comparatively cheaper. Competitive rivalry: Highly competitive.

SWOT Analysis
Strengths: Established distribution networks, wider product portfolio, technological capabilities.
Weaknesses: High capital investment, risk of changes in raw material prices, dependence on a few key customers.
Opportunities: Growth in e-commerce sector, innovative product development, expansion in emerging markets.
Threats: Stringent environment regulations, threat from substitutes like digital printing, consolidation of customers.

Key Takeaways
The global print label market is expected to witness high growth, exhibiting CAGR of 4.26% over the forecast period, due to increasing demand from food & beverage industry. The US market dominated with a share of over 30% in 2021 owing to strong demand from various end-use industries.

Regionally, Asia Pacific market is expected to register fastest growth, owing to rising population, growing middle class, and rapid industrialization in major economies like China and India. The region accounted for around 30% of overall market share in 2021.

Key players operating in the print label market are Fort Dearborn, Multi Color Corporation, Mondi Group, Ahlstrom-munksjö Oyj, Autajon Group, Avery Dennison Corporation, CCL Industries Inc., Multi Packaging Solutions (Westrock Company), Clondalkin Group Holdings BV, Cenveo Corporation, Brady Corporation, Fuji Seal International Inc., Constantia Flexibles Group GmbH, R.R. Donnelley & Sons Company, 3M Company, Taylor Corporation, Huhtamaki OYJ, Taghleef Industries Inc., Ravenwood Packaging, Sato America, Coveris, Fedrigoni Self-Adhesives (Fedrigoni Group), Epac Holdings LLC, and Neenah Inc.

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